A Super League side has revealed a fresh commercial agreement with a Yorkshire logistics firm, with three squad members travelling to see the company’s operations.
SBL Group provides same-day, next-day, and round-the-clock transportation solutions across the United Kingdom from its base in Bradford.
The newly-minted partner attended its inaugural match alongside the club last month when Bulls faced Leigh.
In response, forward Will Gardiner, back-rower Leon Ruan and wide man Connor Wynne made the journey to SBL Group’s Bradford offices to tour the facility.
SBL Group’s chief executive Isa Arshad is still in his teens.
He discussed his position with the local newspaper in April, noting the company was established by his father.
Following confirmation of the Bulls arrangement, the young businessman shared his thoughts on the professional networking platform, noting that as an enterprise rooted in Bradford, backing initiatives that contribute significantly to the city and its inhabitants matters greatly to them.
The firm witnessed its first fixture as a club partner, observed its signage throughout the venue, and was presented with an autographed Bulls jersey on behalf of the SBL workforce.
According to the post, what began as a modest family concern has expanded through the backing of clients, drivers, personnel, and collaborators. Such developments highlight the progress achieved along the way.
The company expressed enthusiasm for upcoming ventures and looks forward to collaborating with the Bradford club throughout the next twelve months.